Margaret Barton

What Every Homeowner Needs to Know in Today’s Shifting Market

The housing market is moving toward a more balanced, normal state, yet it can feel unfamiliar. That’s because our expectations have been shaped by ...

PUBLISHED 11 July, 2025 BY

key facts

Which make Bay area Housing Special

Consecutive quarters the Bay area has witnessed over $1 billion in CRE Trades

Buildings bought by Google in the Bay Area since 2011

161

Billion of dollars traded hands in the Bay Area since 2006

523

Million of square footage that have traded hands since 2006

Buying a Property? Or Selling One?

Here are the top 5 Bay Area housing tips!

Tip #1 Consider Honest & Intelligent Pricing

If you are the seller, first you should set the sale price according to the current market state. Set the list price in a way that you don’t have to reduce the price after buyer’s feedback. Honest pricing also allows the buyer to quickly understand why and how is it set, considering the market sales. Buyers too need to be patient enough to first have a good idea about the current market trends, and then go house hunting.

Tip #2 Find Yourself a Good Realtor

Realtors help buyers and sellers with all the documentation required while buying or selling a house. They use standard contract documents that are prepared by lawyers and attested by courts. For sellers, they help evaluate their property. They play a very crucial role in helping sellers understand what attracts or puts off the homebuyers.

Tip #3 Get a Marketing Plan

It will be great if you create a suitable marketing plan with a multifaceted approach to reach out to the buyers. Your realtor may create a marketing plan for you. Let your realtor know about your expectations, and also make sure to be realistic at the same time.

Tip #4 Stage the Home Right Firm

So you are willing to sell your house! It sure must be very dear to you, but you need to present or stage it the way that it becomes dear to the buyers as well. Especially, the houses priced at $2.5 million or more. These homes should be staged well as this catalyzes the finalization of the deal. In the current situation when the Bay Area market is already cooling off, you may hire professional help for staging your house so that it looks appealing for the buyer, who already has many choices, at the moment. Make sure not to overdo it!

As a buyer also, you may consider taking a deeper look at the staged house so that you know what exactly are you buying. Don’t just fall for the frilly material. Be mindful!

Tip #5 Keep a Tab on the Market

Whether you are a seller or a buyer, you need to keep a constant watch on the Bay Area housing trends. This is due to the dramatic nature of the housing market that keeps taking new turns every now and then. The market fluctuations occur due to various economic factors. Having an idea of what the market is depicting at the moment, may be helpful in making decisions, whether you are a buyer or a seller.

Keeping these housing trends and realtor tips in mind while you look for the best deal, will certainly help you! Whether you are a seller or a buyer, be prepared for the heartbreaks as this is the nature of the property market, where you may face many hiccups especially when your expectations are not set right. As a seller, never expect the unexpected, while as a buyer, never fall in love with a house that you are not sure about. The best way to avoid any kind of breakdown is by keeping yourself calm, patient and being hopeful that you will hit the right cord, when the time comes.

For professional real estate advice or help buying/selling a home in Silicon Valley, please contact us.

bay area housing trends

Past Editions

I moved to Silicon Valley in 1978, I loved it then and I love it now! Having lived in Cupertino, Los Altos, and currently in Mountain View, I have a lot of hands on experience with living in the Bay area. I've been a full time realtor since 1993 and have helped hundreds and hundreds of people find the right home, including one of my two sons! I started this blog because I myself wanted more accurate information; to me the numbers say it all--at some point I decided to share my research and here it is!

I've been blessed with amazingly wonderful clients who have become my friends; as a result, my business is 100% by referral. Having lived in India and England before moving to the Bay area, I know only too well what it's like to move to a new area; I trust the information I provide will be useful to you whether you're looking to buy, sell, or rent. Basically, I cover Silicon Valley, that area between San Francisco and San Jose--let me know how I can be of service to you; I'm here to help!
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